Beyond the details: Why SM Supermalls is different

Beyond the aesthetics, a mall in the Philippines also needs to be functional. Based on the Filipino lifestyle, shopping malls are not just retail structures; they serve as the country’s public squares or “town plazas”. Due to the heat outside, Filipinos often find it difficult to gather in actual community parks. This is why balancing aesthetics and functionality is vital for a mall’s commercial survival and social relevance.

Now, as you come to visit your favorite SM Supermall location, a close look reveals its thoughtful architectural design that blends functionality, sustainability, and aesthetics which breathe life into its spaces. Along with reimagined retail and dining concepts, each SM Mall is tailored to deliver experiences that echo the passions of every mallgoer that enter through its doors.

The SM Aura atrium is now illuminated by its new chandelier featuring custom-engineered light sculptures and pristine decorative elements, designed to help enhance the space’s ambiance while serving as its main visual anchor. 

Beyond its scale, the chandelier’s intricate details reflect the thought that goes into crafting distinct experiences at SM Supermalls. Further within the mall is its multi-spiral spiral staircase adding character to the interior and will soon showcase a vibrant, fully LED display spanning its full height from the lower ground to fourth floor.

At SM Cebu, seasonal exhibits, community art fairs, and themed pop-up events come alive in the mall’s main rotunda, where installations hang from the ceiling for everyone to see. The rotunda offers a fresh way to bask in mall festivities and serves as a unique, Instagram-worthy spot for visitors to capture and share their experience.

Beyond elevating the aesthetic ambiance, SM Supermalls continues to add fresh dining experiences at The Food Hall at SM North EDSA, as new tenants bring their own culinary offerings to the table. Every restaurant pays close attention to the smallest details that help elevate taste and add a unique texture to every dish. This commitment to the tiniest nuances creates an exquisite, memorable dining adventure at the Food Hall. 

The same thought and consideration apply to spaces regularly refreshed and upgraded to accommodate diverse functions. Whether it is seasonal events, product launches, or interactive exhibits, there is always space for every festivity, where people may connect, discover, and enjoy the community. 

Just as spaces are specially designed for the community, SM Supermalls recognizes the significance of helping create a sustainable future for everyone. The mall operator has integrated sustainability into its design, management, and operations. Expansive skylights serve as a new design standard not just for energy efficiency, but for practical purposes as well, harnessing natural light to illuminate mall interiors without the heat. 

Anticipating evolving customer needs, SM Supermalls also introduced EV charging stations in its malls as early as 2022. It now has 100% coverage for EV chargers across all 90 malls nationwide with 203 stations, supporting the country’s push for alternative modes of transportation.

For SM Supermalls, creating meaningful experiences goes beyond the spaces it builds and operates. It believes that true progress starts in the classroom, and this belief is reflected in the opening of National University (NU) in Davao early this year. Its first campus in Mindanao brings higher education close to students in the region. 

Like its mall properties, NU-Davao is designed to meet students’ learning needs. The campus is equipped with facilities that are conducive to learning. Its 62 fully air-conditioned classrooms are equipped to build a conducive environment for learning.   The campus also features a chapel, a prayer room, two computer laboratories, a physical education room, and a FIBA-sized basketball court. Its Learning Resource Center includes two discussion rooms, a multimedia room, and a computer room.

Every detail at SM Supermalls serves a big purpose, whether it is making daily visits meaningful or helping build a sustainable future. The same approach extends beyond its malls into initiatives that open new learning opportunities. Together, these efforts make every My SM journey meaningful.