Beyond delivery: How home cooking feeds the soul
Share how you find joy in cooking. Photo source: Emborg Philippines The joy of cooking goes beyond the kitchen.
Ordering food may be an easy way to satisfy a craving since it is just a tap away, and all you have to do is wait for your order to arrive. It comes in handy when unexpected guests drop by, a craving strikes, or work keeps you too busy to prepare a meal. From comfort food and trending snacks to restaurant favorites, there are plenty of choices to explore without having to step into the kitchen.
However, there is something special about preparing food yourself. It might be the simple act of mincing onions, cooking pasta until al dente, measuring ingredients for a baking recipe, or steaming milk to create latte art.
Perhaps the greatest reward is seeing family and friends enjoy what you have made. Turning simple ingredients into something delicious and sharing it with the people you love brings a different kind of satisfaction.
This is the idea behind Emborg’s latest campaign, “Joyful Kwentong Kusina,” a four-part mini documentary series that explores the personal stories and experiences that make cooking meaningful.
Through their own kitchen adventures, Rjei, Hanna, Norven, and Kaila share what inspires them to cook, the memories they associate with food, and the people who make every dish worth preparing.
Rjei, who grew up in Italy, developed a love for cooking because of his dad, who would often be in the kitchen conjuring up home-cooked meals. Photo source: Emborg Philippines Having grown up in Italy, 21-year-old Rjei developed a love for cooking through his dad’s delicious home-cooked meals. Now living in the Philippines, the travel and lifestyle content creator enjoys putting a Filipino twist on Italian dishes. One of his favorite moments is watching mozzarella melt and stretch as he tosses it with pasta. Still, the best part is having friends over, preparing a meal for them, and spending time over good food and conversations.
Hanna enjoys cooking for her five children who love cheesy dishes. Photo source: Emborg Philippines For Mommy Hanna, cooking for her five children is a little lively. She describes the experience as “chaotic but full of happy memories.” As a single mom, she believes meals do not have to be elaborate to make her children happy. Her kids love cheesy dishes, especially baked spaghetti, which gets them excited and gathered around the kitchen whenever they know it is on the menu. Seeing them enjoy every bite makes the effort worthwhile.
As a cafe owner, Norven chooses high-quality ingredients to ensure that customer standards are met in his business. Photo source: Emborg Philippines A good cup of coffee also involves more than just choosing the right beans. Norven, a coffee roaster and a cafe consultant, shares that he was not particularly fond of coffee until he met his wife. His growing interest in the craft eventually led him to discover how important milk is to a well-made cup. The right milk, combined with proper steaming, may complement the coffee’s flavor and create the smooth texture needed for beautiful latte art.
Kaila turned her hobby of baking into a business that experiments with trending recipes, but keeps her standards high through the ingredients she uses. Photo source: Emborg Philippines For Kaila, the home baker behind ChiCloy’s, what started as a hobby eventually grew into a business. She named it after her two daughters, Chi and Cloy, who continue to inspire her baking journey. From experimenting with trending recipes to making sure every cheesecake meets her standards, she puts a lot of thought into every batch. More than the finished product, what she enjoys most is sharing her baked creations with other people.
Four people, four different kitchen experiences, and four reasons to find joy in cooking. Their stories may be different, but they share one thing: the care they put into preparing food and choosing ingredients for the people who matter to them.
Emborg, the brand behind the documentary series, offers a range of quality dairy products that home cooks may incorporate into their everyday recipes, whether they are preparing a comforting family meal, experimenting with pasta dishes, perfecting their coffee-making skills, or baking something sweet.
How about you? What makes cooking special in your home? It might be a family favorite that everyone keeps requesting, a recipe passed down by your lola, or the simple pleasure of watching your loved ones enjoy a meal you prepared.
Share your “Joyful Kwentong Kusina” story. Photo source: Emborg Philippines Every dish has a story, and Emborg wants to hear yours through its “Joyful Kwentong Kusina” Share a Story & Win contest .
Joining is easy. Get your favorite Emborg product, take a photo of yourself holding it, and upload the photo in the comments section of Emborg’s pinned campaign post. Complete your entry by answering the question, “Everybody cooks for a reason. What is yours?” Then, like and publicly share the contest post.
The online contest also gives participants a chance to make a difference. Every verified entry means one meal will be given to a family in need through Emborg’s Cooking for a Cause initiative, in partnership with Food Access Philippines. Participants may also get a chance to win GCash prizes and Shark Ninja kitchen appliances.
To learn more about the “Joyful Kwentong Kusina” campaign and watch all four episodes of the mini documentary series on YouTube. Also, visit Emborg Philippines on Facebook.