10th MSAP: The past, present and future of PH media industry
Credit to Author: THE MANILA TIMES| Date: Sun, 07 Jul 2019 16:17:21 +0000
THE Media Specialists of the Philippines (MSAP) celebrates its 10th year anniversary as an organization that binds the Philippine media industry. Founded in 2009 by formidable media leaders, MSAP has been a motivator in shaping the media industry to what it is today – world class, market innovator, business driver, experts in creating connections that count.
Guided by this year’s theme – “M Possible” or the “Media Possibilities,” MSAP 2019 theme is most appropriate as it captures the understated power that the media industry has. With Media, anything is possible. The Congress aims to inspire and unlock possibilities in our delegate’s minds, to ignite creativity and innovation that deliver business results and improve the experiences of the consumers.
Held at the El Calle, Resorts World Manila on June 28, 2019, the congress gathered the movers and shakers of the local media scene— all united to welcome the highlights of the 2-day conference where delegates will go through rigorous talks across the various disciplines of media. What makes this year unique, is we listened to what delegates really want — from creating content to collaboration to execution and breakthrough campaigns that will deliver brand’s businesses, pave ways for Filipinos to have more access to products and ultimately improve their lives.
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