DSWD, Tiktok train livesellers under sustainable livelihood program

MANILA — The Department of Social Welfare and Development (DSWD) and social media platform Tiktok on Friday offered a cash grant and training to the second batch of Sustainable Livelihood Program (SLP) beneficiaries in Valenzuela City.

TikTok Philippines and DSWD taught qualified SLP beneficiaries how to do liveselling. 

“Yung market place kasi nag-iba na eh. Hindi na yung tradisyunal na tindahan o pisikal na tindahan ng pagbebenta…so we’re taking advantage sa platform ng TikTok shop na makabenta yung SLP beneficiaries natin ng kanilang mga produkto online,” DSWD Secretary Rex Gatchalian said. 

“Siyempre alam natin na hindi naman ganon kadali na magbubukas kalang ng camera tapos yun na. May training yan na kaakibat, sa buong araw ite-train ng TikTok shop yung benepisyaryo natin – paano ba mag-live selling, yung tamang execution to keep your content fresh and lively,“ he told ABS-CBN News. 

Each beneficiary, most of them women, received a P10,000 cash grant from DSWD. 

“Tig-ten thousand kada benepisyaryo na social preparation na yan, kasi nga ang choice nila una, either gamitin nila para makabili ng equipment para sa liveselling ng produkto na nasa loob na ng TikTok shop or may sarili silang produkto at ibebenta nila online. Kailangan makita namin yung home studio nila kung saan sila nagla-live selling,” Gatchalian said.  

He said close to 300 beneficiaries in Valenzuela would get cash grants.

Three other batches of beneficiaries from Vigan, Iloilo and Cagayan de Oro have previously benefited from SLP.