FHM officially returns, signals openness to featuring trans women

MANILA — FHM has officially returned, ushering in a new era for the publication—one that is open to broader representation.

According to executives, they are open to discussing the possibility of featuring trans women across their platforms.

“I don’t see why not. This is a new era. A new FHM for a new generation. At the end of the day, we are open to having a dialogue with our audience and we are open to having conversation,” PlayTime Entertainment Spokesperson Adela-Mae Marshall said during the launch in Paranaque City, Friday.

“We are all inclusive. Whatever is beautiful we will celebrate,” PlayTime Entertainment president Crisanto Roy Alcid added.

Marshall also explained that the new era of FHM is built around empowering women.

The artists featured in the comeback November issue are Faye Lorenzo, Vanessa Peña, Liezel Lopez, Analyn Barro, and Arra San Agustin, with Sanya Lopez as the cover girl.

“The biggest change in the new era is empowering the women on screen or the page. There is no concept or styling imposed, they have a lot of say. We want it to be collaborative. We are telling their story and no once can tell it better than themselves,” Marshall noted.

“This is very much the FHM of this generation. The way the audience is becoming digitalized, the way we consume content, how we engage with it, the new FHM is really built around that,” Marshall added.

While the publication also announced new digital platforms, including FHM Afters: The Podcast and FHM Nights, FHM World, the brand’s luxury tier, returns with the iconic FHM 100 Sexiest Women tradition.

The much-awaited list is reimagined and will be elevated as an annual celebration of beauty, power, and modern influence.

“We are planning it out already. We are in the process of doing it. It is something we will definitely bring back,” Alcid said.